
Dancing With the Intangibles:
State Management of Cultural Heritage in China
Dedicated to my hometown Tongliang
Special thanks to Xia Li, Xiaochuan Zhang, Tingyan Huang, Heping Zhou, Caiming Can, Heyun Zong, and my dearest family
Entering the field
Imagine that it is summer 2022; you are an average merchant who has invested every penny you have into launching a teashop in Tongliang, and you have a problem. After weathering the dual storms of economic uncertainty and mental well-being during the Covid pandemic, you wish to bless your new shop with the most auspicious and attractive name. Fortune-tellers suggested incorporating the character “Dragon” (Long 龙) with the title to harmonize with the land that the Dragon King has basked in for thousands of years.
The next day, taking this advice with a grain of salt, you set off from your neighborhood named Garden of Mt. Golden Dragon to stroll around the stately boulevards where high-end shops reside to see what others call their shops. Leaving behind the Peaceful Dragon Avenue, you pass rows of identical brownish-yellow-colored but gradually dilapidated residential buildings. Along the crowded pedestrians, you come across a succession of businesses with names such as “Artistic Dragon Wooden Door Shop,” “City of Dragon Microfinance Company,” and “The Hotel Blessed by Dragon.” Dazzled by the myriad of local businesses embracing the character “dragon” in their names, you also spot the prevalence of dragon-themed logos appearing on the shop fronts.
Puzzled, you wander to the People’s Public Park, where a monolithic red sculpture of a man harnessing a dragon stands. It is nearing 8:00 p.m. as darkness descends. Suddenly, a shrill sound of music reaches you. Tracing the sound to your left, you see a group of elderly performers line up and dance uniformly. The musical lyric they sing go:,
In the ancient East, there was a dragon named China.
In the ancient East, there was a group of people who were all descendants of the dragon.
After strolling back home, as you recall the privately-owned shops, grand public monuments, and the music played in the park, a question lingers in your mind: “What is it about dragons such that they permeate every corner of the city of Tongliang?”
Although the story might seem like pure fiction, it is based on my recent fieldwork in my hometown, Tongliang, from 2023 to 2024. My research interest began during a casual summer family visit in 2022 when I was quickly captivated by the ubiquity of “dragon” references throughout public infrastructure, educational programs, and recreational activities. The magnitude of Tongliang’s local state’s efforts in infiltrating the dragon culture into everyday life was dazzling yet unsettling compared to any other cities in and outside of China I've visited.
Abstract
Since the 1980s, the Chinese populace and government have adopted a developmentalist mindset that regards traditional culture as a resource that can be reinvented and commodified to generate economic and social benefits in rural China. However, the mist that awaits us to dispel is applying practical approaches to critically interrogate the politicization and socialization of heritage management.
In my ethnographic research on the contemporary revival of the Dragon Dance in Tongliang, a rural Southwestern district of Chongqing, I first offer a thorough account to contextualize the socio-historical backdrop of the rise and fall of the Dragon Dance. Then, I propose a three-dimensional framework of performative heritage. This framework aims to criticize how performing arts receive subjective evaluations from the government based on hypothetical measures of their economic value. Next, it also reveals how local administrators mobilize the common belief in tradition as an economic resource to commercialize dragon culture for their own interests of accruing political achievements. As the state leverages performing arts to become a “performance” of authoritarian power, I then focus on uncovering the performative and tokenistic nature of the state-led preservation process of culture, which neglects the tradition’s authentic values to the local community.
By further incorporating varied yet overlooked grassroots interests into the last section of my analysis, I align with other anthropologists in advocating for the inclusion of grassroots voices in heritage and tourism management in China.
Keywords: performative heritage; governmentality and stewardship of cultural heritage; Intangible Cultural Heritage; commercialization of traditional culture.
Contents
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Tales of The Home of the Dragon
Dragon as a Cultural Product of Imagination
The History of Tongliang’s Dragon Dance
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Cultural Struggle and “Performative” Heritage
The Uncharted Cultural Struggle
Performative Heritage
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Grassroots Perspective of Intangible Cultural Heritage
Navigating Agency within Material and Political Constraints
Hybrid Cultural Transmission in the 21st Century
The Dilemma of Commercializing Traditional Culture

Exhibition Statement
出生并长大于铜梁,在过去十年中我愈发被政府推动的当地舞龙文化复兴所吸引。在促进文化旅游经济和加强以龙为本的群体认同感的激励下,当地政府在公共基础设施、教育项目和娱乐活动中投入大量资金,大量具像化 "龙 "这一意象。
针对这项在50、60年代文化革命的影响下被政府废除的民间宗教舞蹈的复兴,我展开了为期两个月的田野调查。在这次考察经历中,我了解到龙灯彩扎艺人、舞龙演员和观众对古老的舞龙的现代改写持不同的个人兴趣。然而,这些基层的声音却往往被政府的官方纲领所淹没。故此,我不禁要问:到底谁拥有重申过去文化遗产的治理性和统治权?
在此次名为“龙 拢 垄 Dragon Unmasked”的展览中,我使用竹子、石膏和布料,旨在将二维的纪录转化为三维形式,让观众能够感受、听到和触摸到铜梁基层人民的声音。此外,我更想要引发观众对塑造我们文化实践的无形制度力量的反思。
Born and raised in Tongliang, China, I became increasingly aware of the state-driven revival of the local dragon dance over the past decade. Prompted by the incentives of boosting a cultural-tourist economy and reinforcing a dragon-centered collective identity, the local government has invested in reifying “dragon” throughout public infrastructures, educational programs, and recreational activities.
Dazzled by the magnitude of reviving the once-banned dragon dance, I conducted two months of fieldwork. During this experience, I learned about the varied interests among craftspeople, performers, and audiences in adapting the ancient tradition of dragon dance to modern aspirations. However, these grassroots voices have been overwhelmed by state propaganda.
In the exhibition, “龙 拢 垄 Dragon Unmasked,” working with bamboo, plaster, and fabrics, I aim to bring 2D documentary into 3D forms so that the audience can feel, hear, and touch Tongliang locals’ voices in materializing their dragon imagination. Furthermore, I seek to unmask the invisible institutional forces that shape our cultural practice.
Artworks
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Spherical Memory
Experimental film + sculpture
81 cm X 75 cm X 97 cm, 2023
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12
Artist book (handmade)
11 cm X 11 cm, 2023
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Zine
A4 paper, 2023
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Presence in Every Fold
Artist book + Installation
2023
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Tales of the Home of Dragon 龙乡之间
Video Installation & Photo books
135 + 120 Film Photography in Portra 160/400
12x12 inches, 46 pages, 2024
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Dragon Dance(reimagined)
Short Documentary Film
Runtime: 10minutes 30seconds, 2024
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The People
Heping Zhou(Left), Tingyan Huang(Right)
Photo Prints, 18’’ x 24’’ inches, 2024
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Echoes of the Dragon
Triptych photo prints
11’’x14’’inches, 2024
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Dragon Threads
Diptych photo prints, bamboo weaving
16’’x20’’ inches, 2024
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Tiny Steps, Mighty Dragons
Photo-based installation, bamboo
2024
Documentations of Exhibitions








